Questions in questionnaire

   The questions I am going to use in my questionnaire are going to be the same or similar to the following.

   

   1. What do you expect a sports equipment advert to do to attract your attention?

   2. Do you expect the advert to constantly show the product or constantly show what the product can do?

 

   3.  Many sports equipment adverts use music do you always like this?

   4. Do you prefer close ups of the product or longer shots or a bit of both?

   5. During adverts do you like to see animation used or not?

   6. Do you like adverts to have follow ons for example the bounty adverts where the two men are always in competition with bounty always winning?

   7. When a product is shown on the advert do you want to know the price there and then or do your prefer checking that out at the shop or on the website?

   8. Do you like the adverts to be funny for example the John Smith beer advert with Johnny Vegas famous line of ( Av It)or do you prefer a more serious advert?

   9. Do you think that having a slogan is a good idea for example Nike has a slogan of ( Just Do It) ?

   10. Would you like to see the equipment or shoe being used or see it avdvertised in a different way?